This week we are continuing the popular Marketing 101 series. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!

Have you ever listened to one of your team members on the phone and heard them say something that made you cringe?

When your customers call in with a question, would they receive the same answer from everyone in your agency?

By using Scripts in your agency, you are able to free yourself and your team from common mistakes and pitfalls on the phone that are hurting your closing percentages.

Continuing the popular Marketing 101 series, this week let’s talk about retention. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!

I’m sure you know that it takes much more effort to gain new customers than to retain and cross-sell your current customers.

This week we are continuing the popular Marketing 101 series. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!

You love getting referrals, right? Referrals are the most profitable form of new customer acquisition there is.

This week we are continuing the popular Marketing 101 series. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!

Policy reviews are a fundamental, basic of the business that you and I are in.

Most people will make some kind of thank you gesture to their clients ‐ but it doesn’t translate into tangible bottom line results for your business. Here’s how you get a bigger bang out of saying ‘thanks’.

I am a big fan of the late, great business philosopher Jim Rohn.

I highly recommend you study him. Let his books and wealth of business information mentor you. You will quickly become a big fan too.

You can learn more about him through a simple Google search or visit his website https://www.

No matter where you are in your leadership journey, you can move forward. It’s not something that just happens overnight. Sometimes it isn’t easy. It takes time, experience, training, discipline, and a few other things.

As some parts of the nation starts to reopen there are many people still working remotely and may stay working remotely indefinitely.

You may have already noticed that your “old school” way of managing your team has gone out the window as your team is no longer working with you face to face in the office.

You might be thinking, what could we possibly learn from this crisis?

The coronavirus/COVID-19/Rona/whatever you want to call it has dramatically exposed our weaknesses not only as individuals, business owners, but also as nation.

World leaders are scrambling, just like the rest of us.

by Bill Gough, Insurance Hall of Fame Agent

Almost every business owner I have spoken to in the past 4-5 weeks and every BGI Systems coaching member I have spoken with have already signed up for the Government’s (PPP) Paycheck Protection Program.