This week we are continuing the popular Marketing 101 series. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!
You love getting referrals, right? Referrals are the most profitable form of new customer acquisition there is.
This week we are continuing the popular Marketing 101 series. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!
Policy reviews are a fundamental, basic of the business that you and I are in.
Most people will make some kind of thank you gesture to their clients ‐ but it doesn’t translate into tangible bottom line results for your business. Here’s how you get a bigger bang out of saying ‘thanks’.
You love you clients and they love you—ask them to tell you why and then use that testimonial in your marketing.
There are two kinds of testimonials that you want to use: outcome testimonials and testimonials that overcome objections.
I am a big fan of the late, great business philosopher Jim Rohn.
I highly recommend you study him. Let his books and wealth of business information mentor you. You will quickly become a big fan too.
You can learn more about him through a simple Google search or visit his website https://www.
The role that firefighters play in our society is certain and secure. I have friends and family who are and have been firefighters. I personally hold them in high regard.
Great firefighters are leaders of their teams in situations far beyond what most of us could imagine.
No matter where you are in your leadership journey, you can move forward. It’s not something that just happens overnight. Sometimes it isn’t easy. It takes time, experience, training, discipline, and a few other things.
As some parts of the nation starts to reopen there are many people still working remotely and may stay working remotely indefinitely.
You may have already noticed that your “old school” way of managing your team has gone out the window as your team is no longer working with you face to face in the office.
You might be thinking, what could we possibly learn from this crisis?
The coronavirus/COVID-19/Rona/whatever you want to call it has dramatically exposed our weaknesses not only as individuals, business owners, but also as nation.
World leaders are scrambling, just like the rest of us.
by Bill Gough, Insurance Hall of Fame Agent
Almost every business owner I have spoken to in the past 4-5 weeks and every BGI Systems coaching member I have spoken with have already signed up for the Government’s (PPP) Paycheck Protection Program.