Blog

Kill the Manager!  

by Bill Gough, Allstate Hall of Fame Member

Now before you get all up in your feelings, I’m certainly not supporting violence in any shape or form. But I do want to bring attention to a vital issue that has a tradition of getting skimmed over a bit.

Direct Response Marketing: How Successful Business Owners Best Market/Advertise Their Business

by Bill Gough, Allstate Hall of Fame Member

In 2004, after twenty years as an Insurance Agent including four of those years as an Insurance Agency Owner, I discovered Direct Response Marketing … AND … how it works.

Basically, DRM is using marketing campaigns that can be easily measured so you understand critical info like your response rate, return on investment (ROI), and lifetime value of a customer.

What It Means to Be an Entrepreneur

by Bill Gough, Allstate Hall of Fame Member

This is something worth thinking about especially in these economic times. For some it may be a hard lesson but avoiding the truth never benefit you or anyone for that matter.

That means that, along with the freedom to create your future, you have the responsibility to do the same.

Success Is Everything

by Bill Gough, Allstate Hall of Fame Member

Here are a couple of my favorite quotes on success:

“Success consists of going from failure to failure without loss of enthusiasm.” Sir Winston Churchill

“Success cannot be owned, it can only be rented … AND … the rent is due every day.

How PRODUCTIVE Are You In Your Business… Really?

by Bill Gough, Allstate Hall of Fame Member

After reading this entire article, make sure to check out the P.S. for some awesome tools to help you with your time management skills.

Time and health are two precious assets that we rarely recognize or appreciate until they have been depleted.

Old Saying

by Bill Gough, Allstate Hall of Fame Member

You’re going to receive a tip from me today… And I’ve only shared this tip with a few people.

What I am about to share with you works like magic… We all know that ole’ saying, “Habits can make you, but they can also break you.

How an Agency Owner Quadrupled Their Agency Not Once but TWICE! by Bill Gough, Allstate Hall of Fame Member

You know over the last two months, I have said several times that our 2018 BGI Systems “Get on Track” Super Conference was one of, if not the BEST in our 10-year history!

Tons of agency owners just like you ordered these video and audio recordings, plus got 2 free tickets to BGI’s next Super Conference in Atlanta set for the first weekend in February 2019. Mark your calendar.

Fighting the “Get-You-Downs” By Bill Gough, Allstate Hall of Fame Agent

During the stress of the humdrum buzz of day-to-day life it’s easy to find yourself concentrating on whatever’s weighing you down, distracting you from everything else going on around you.

You and I both must always be aware of the intense, lifelong battle we’re fighting against the “get-you-downs”. If we relax, those little seeds of negativity will start to grow and plant themselves firmly in our minds, taking away everything of value.