Today, I want to talk about how you can create the most memorable experience with your customers.
Ready for it?
Turn your “should’s” into “musts”.
That’s right. As I have heard before, stop “shoulding” on yourself by substituting the word “must” for “should”.
I cannot tell you how many times I have heard Agency Owners say to me “I should put on a seminar.
The comments above are simply symptoms of the real problem. The cause of the problem is YOU. And this is probably one of the most sobering understandings you can reach as you work toward your stated goals.
In the spirit of thankfulness, I want to sincerely thank you for the relationship that we have and for being a part of it. It means the world to me to have like-minded people in my life who are committed to being successful and are dedicated to serving out excellence, day in and day out. I truly am looking forward to continuing that relationship in the coming year ahead.
In the spirit of thankfulness, I want to sincerely thank you for the relationship that we have and for being a part of it. It means the world to me to have like-minded people in my life who are committed to being successful and are dedicated to serving out excellence, day in and day out. I truly am looking forward to continuing that relationship in the coming year ahead.
ATTENTION … Read and Study this message with your FULL ATTENTION.
Many people focus on PASSION. They ask themselves, “What am I passionate about?”, and they try to do that.
In Cal Newport’s book, “So Good They Can’t Ignore You”, he writes about a different perspective.
Do you ever sit down and REALLY think about what you want in life? I don’t mean what you think you want so you can keep up with the Joneses, or what you think you want because someone else thinks it’s good for you; I mean what YOU REALLY WANT!
If you have been a part of the BGI world for any amount of time, you know I am a huge believer in systems and processes.
I received an email last week about how to take care of an upset customer. This email reminded me of a great article my VP of Operations, Amanda McFall wrote a few years about on Handling a Hostile Customer.
Working in insurance, I know you have received hostile calls and have had very upset customers in your agency.
A big THANK YOU to everyone for your feedback and topic requests! This week we are starting a new series, Agency 101. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!
This week I am returning to the popular Marketing 101 series. This week let’s talk about Direct Mail. Even the most basic tasks in an agency need to be reviewed from time to time. When you have a proven process, these tasks are gold!