Every year, people use Valentine's Day to show their other half a little extra love, but small businesses have another group they should be thinking of when Cupid comes calling - their customers.
The things that make great personal relationships can help create great customer relationships. Strong bonds are built by empathy, care and shared experiences!
Here are 5 phrases to use to show your customers just how much you love them:
- "I apologize for our mistake. Let me make it right."
When something goes wrong, most people just want to be heard and acknowledged. so listen, apologize, then ask what you can do to make it right.
- "Thank you for your business. Please come back again."
Repeat customers cost less than new customers and are more loyal.
- "What else can I do for you?"
Be prepared to go the extra mile. There's less competition there.
- "What is most convenient for you?"
Acknowledge that your customers have busy lives too. They'll be grateful.
- "Thank You."
Basic Manners...but how often do you get thanked when you are the customer?
When a business regularly shows its customers they love them, that business becomes a lovable brand. Making your brand lovable has a ton of great business benefits, including:
- Customer referrals
- Social sharing
- Customer retention and loyalty
- Positive online reviews
Never forget: Customer service is not a department...it's an ATTITUDE. They don't care how much you know until they know how much you care.